T-mobile's social media social gathering

When I saw a friend update a facebook status with an open-invitation to join the next T-Mobile ad, I was so excited. What a cool idea. The first campaign was such a great success that it was copied in many different forms across the globe. In Belgium, Vancover, Brighton.


I didn't make it to the event and now everytime I see the ad, I'm really annoyed with myself for getting distracted by another social event and not going. But hey, that's life. The ad is great and the experience would have been even better (even though I can't sing.