Anyone remember the original car parking video when the BMW drove over another car in a car park? Well the other car was a Hyundai and this is Hyundai Canda's response. Great move for the brand. Great use of social media and PR. Great win for the customer.
This is the latest campaign by Wilkinson Sword supporting Movember.
I have a love hate thing going on with Movember. I love the work the charity is doing, the campaigns are excellent, the way that Movember has has taken off all over the world is amazing. The only thing is, that men all over the world, in every office, every bar, walking the streets spend a whole month looking freaky, scary, like they should be avoided at all costs. And to go with the mo - seems to come the accompanying dress sense.
All for a good cause though http://movember.com
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